HOME-BASED, STRONG PROFITS, FLEXIBLE LIFESTYLE - CUSTOM WINDOW TREATMENTS

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HOME-BASED, PROVEN PERFORMER WITH SIGNIFICANT EXPANSION POTENTIAL

Summary

An exciting opportunity for those seeking an established home-based business with a great reputation. Very low overheads, proven resilience to economic trends and a growing market make this a stand-out investment.

Net Profit

$255,500 (3 yr. Avg)

Asking Price

$365,000

About the Business

The business delivers premium window treatments (blinds, curtains, shutters etc.) for both residential and commercial clients across Peth metro, working direct to consumers as well as though architects and interior designers.

In business for over 20 years, they have enjoyed a reputation for providing quality products with 40% of business being repeats or referrals from their 800 strong customer base.

Revenue has been growing steadily, and the business has remained profitable through various economic downturns, including Covid and the GFC, highlighting the strength and defensive nature of the business, positioning it as a low-risk option for the incoming purchaser.

The business does not compete on price, instead it is consciously positioned at the premium end of the market, with quality and service making up 90% of the customer’s buying decision. Simple processes and established procedures make this an inviting prospect for a diverse range of buyers, with no industry experience necessary.

Long-standing relationships with suppliers, low-overheads, and Mon-Fri operations make this a tempting opportunity for investors wanting a long term proven performer with significant potential for expansion.

Potential

The market for window treatments is growing, driven by the population and housing stock expansion Perth, as well as the active housing market as owners renovate houses for sale and buyers add their own style to new homes. This makes the scope for increasing the customer base significant.

The business is currently operating without any focused marketing activity and has no dedicated sales function, with the bulk of business coming through organic growth, repeat orders and existing referrals. Serious opportunity exists to ramp up active marketing and increase the number of leads coming into the business, which currently enjoys a 90% conversion rate from customer consultation to sale.

There are other, readily available, avenues the incoming owner could pursue to add value, including adding an e-Commerce facility to the website and the use of AI to better showcase various options to customers. Added to this, the product offering could be expanded with several aligned products making use of existing systems and processes and a strong cross-over of customers, for instance shade sails and awnings.

Coupled with the strong foundations, loyal customers and scalable systems, the simple pathways to accelerating growth make this business a real stand out.

Investment Highlights

• Home-Based and can operate from anywhere

• Expanding market through new home builds and refurbish renovations

• Long standing business (over 20 yrs) with a great reputation

• Significant, low-cost opportunities to add value through marketing and business development activities

• Quality product line, excellent relationships with key suppliers

• 90% conversion rate consult to sale

• Proven resilience, maintaining profitability in economic downturns

• Minimum cash tied up in stock

• No bad debts

• Great cash flow – 50% deposit secured before work commences

• All systems in place, simple to learn processes, comprehensive hand over offered

• Low overheads – run from home, low stock

• No staff